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Paris Fashion Week SS16 - emerging and exciting designers to look out for

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Venturing into its seventh year, London Show Rooms continues to provide an international platform for emerging talent. Now engaging with the highest profile fashion exhibitions in the world, including New York, Hong Kong and LA, this weeks see its return to where it all began.Paris! 

Amongst others, this years stand out talent comes in the form of modern and playful Sadie Williams, celebrity favourite Mary Benson and ascending star Ashley Williams. Not related to Sadie!

Sadie Williams SS16

A shrewd decision from Sadie Williams to create her SS16 collection based on her trademark designs of playful patterns and graphic print sweatshirts. Her collection features an array of folksy styled dresses (possibly with Irish influence) in shimmering muted shades, paired with trainers, creating a youthful and sporty look. The range ventures into a variety of two-piece ensembles including short skirts and wide legged culottes. Personal favourites include a transparent pinafore with kaleidoscope pattern – but we would say that, we’re super fans of Sadie.

Mary Benson SS16

True to form, Mary Benson presents a collection motivated by the stories of childhood, yet sullied with the heartache of maturity. Fairylike and theatrical, the garments are a combination of hearts, arrows, tears and angelic grace. There are even a pair of ruby red slippers should one stray just a little too far from home. Frilly and frivolous, it is easy to see why Mary Benson has been likedby more than just one celebrity, with followers including Rita Ora and Paloma Faith. Two combinations differ from the rest of the designs, offering a distinct 70s flower power styling. Complete with flared sleeves, the outfits are wearable and fun.

Ashley Williams SS16

With her own brand now entering into its second year, Ashley Williams is a promising young designer with a career that seems to be going from strength to strength. Her SS16 collection has a distinct punk rock through line, with a use of PVC, lace, metal studs and fishnets. Many of the monochrome outfits are accented with neon pink in the form of shoes, belts and handbags. Individually, some of the pieces translate well into everyday wear, including a fabulous, double breasted, three quarter length leather coat.

AZ.andreazapp! SS16

Often the first to discover the brightest new talent, Fashion Scout are set to have an interesting week in Paris. Leading buyers from the industry will be able to peruse the best of the emerging talent and our eyes are all on.AZ.andreazapp! The strong graphic styling and block colours make this designers collection instantly recognisable. Born out of career in film, Andreas garments are manufactured from high quality fabrics including silk.

(Anthony Vaccarello SS16. Image courtesy of Harpers Bazaar)

And finally we head to the catwalks. Increasingly popular Anthony Vaccarello kicked off Paris fashion week with military style designs combined with thigh high splits. As the show progressed, there was a switch to pop art inspired contributions followed by flesh revealing Greek style tunics and dresses. Our personal favourite? The pop art halter neck dress was a clear winner, perfect for hot summer nights.

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